Restaurant Brand Identity
Services: Logo Design, Menu Design
Client: Four Seasons Resort Bora Bora
Four Seasons Resort Bora Bora needed an identity for their new eclectic Asian cuisine hot spot, that represented the food as well as the resort’s Polynesian location. The client’s inspirations were the yin yang representing the sunrise/sunset, Polynesian graphics/prints, and the iconic mountains that serve as the resort’s breathtaking views. The final design is modern, strong, and serene with linework representing Asian calligraphy and imagery of the mountains flowing into the water with the sun setting/rising beyond.
New digital menus were also created, showcasing the strong Vaimiti color palette with the addition of delicate chalkboard-style illustrations. This client wanted a website-like experience without developing web pages. To achieve this, I designed the menus for mobile devices using Canva and published as scrolling presentations, each having its own URL. Matching QR code table cards were also created. The Resort’s location in French Polynesia required all menus to be in both French and English.